Frequently Asked Questions

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What is a Walking Billboard?A walking billboard is a street level mobile digital billboard that allows for real time advertising and is carried about high traffic locations displaying an advertisers message.
When is Walking Billboard advertising available? Walking billboard advertising is available Monday through Saturday during hours of high visibility. Local traffic patterns and other factors are considered when making these determinations.
How can I monetize my event or venue with Advertise Michigan's Walking Billboards?With our Walking Billboards local businesses advertise local goods, services, and products directly to visitors in your event or venue in real time.
Where do I get the content for my ads?You can provide the content for your advertisement or contact us and let our team design visually compelling creatives to deliver your brands message.
How can a Walking Billboard benefit my brand, event, or venue?Our Walking Billboards will make your brand stand out in a crowd with dynamic audio visual content.
How can I run an ad campaign on a Walking Billboard?To run a live ad campaign, click the Create Ad button or send a Text Message with the word "AD" to (517) 894-2234. On the ad form choose when, where, and how many times you would like your ad shown. Your ad can be shown immediately or in the future on a specific date.
How can I run an ad campaign on a Walking Billboard at a specific event?Advertise Michigan maintains an event calendar that displays events that we will be attending. You can schedule your advertisements for the date of those events. We are also available for exclusive bookings.
How can I book a Walking Billboard for my brand, event, or venue?To book a walking billboard for your event or venue is a simple process. Use our booking form or send a Text Message with the word "booking" to (517) 894-2234 to schedule our walking billboards.
How will I know how many times my ad has been shown?You can view your real-time ad count. There will be a campaign analytics link sent to your email after a successful ad submission.
What types of promotions are Walking Billboards available to do?Our Walking Billboard campaigns are available for place and age appropriate advertisements in accordance with city regulations. Private 18+ years of age Indoor events have greater leeway in content selection.

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